How to Use Cannabis Guest Posts to Make Your Business Bigger

“Decades of Prohibition and ‘Just Say No’ style campaigns have created a massive dearth of information… As marketers, we have a responsibility to correct these misnomers… by doing their due diligence and educating first, not just selling”. — Stella Morrison, CannaContent.

It’s a terrible pain to market a cannabis firm. You have a terrific product, but you can’t just run advertisements on Facebook or Google without getting your account blocked. The rules are different in each country.

But what if I told you there was a better way to get your name out there, earn your clients’ confidence, and not get shut down? Guest posting, which is writing useful articles for someone else’s website, is easy and works.

Next, let’s look at how you can use cannabis guest posting as a useful tool, with clear methods to help you along the way.

The changing cannabis landscape

Cannabis’s reputation and legal position have changed a lot in the last several years. Cannabis is now legal for recreational and medical use in several U.S. states and other nations. However, it’s crucial to remember that rules might vary from state to state and from country to country.

This legal variance is because different authorities look at the possible health advantages and business opportunities of cannabis in different ways. Because of this, the cannabis sector has quickly grown into areas including growing, selling, healthcare, and technology. But firms always need to know what the precise legal requirements are in their market.

What are cannabis guest posts?

Cannabis guest posts are articles by people or companies in the cannabis sector that are published on other cannabis-related sites. These cover a wide range of issues, such as growing, using, updates on legalization, health advantages, and news from the industry. They also help specialists and businesses contact more people.

Different problems with cannabis guest posting

Cannabis posts can be complicated due to legal and regulatory differences, particularly in the US. It remains illegal at the federal level, leading to overlapping and sometimes conflicting regulations. This impacts how cannabis content is handled online. Websites that accept cannabis guest posts may require strict compliance with local and federal regulations These rules exist to ensure that content complies with diverse legal standards.

Facebook, Instagram, and Google have additional rules. These platforms may limit or ban accounts that promote cannabis, even if it’s legal.  This could change how people share cannabis guest posts after they are published. 

For example, Instagram sometimes shadow-bans accounts that are related to cannabis, making them less visible. Authors need to be aware of these specific rules so that their cannabis posts don’t get taken down or their accounts don’t get punished.

50+ places to pitch your cannabis guest post

To find good websites for cannabis guest posts in the US market, you need to use specialized platforms.  Collaborator.pro has a list of more than 900 cannabis-related websites that accept guest posts. The list includes information like domain rating and traffic.

People who are already interested visit these sites for real.  Consider sites like Collaborator or Rocket Guest Posting for additional options.

Benefits of cannabis guest posts

• Education and awareness: Guest posts help clarify facts, debunk myths, and promote safe cannabis use.
• Networking: Guest posting connects cannabis professionals, builds community, and fosters shared expertise.
• More exposure: Guest posts place your brand before a targeted and interested audience, boosting visibility.
• SEO benefits: Quality cannabis guest posts provide backlinks, enhancing search rankings and attracting organic traffic.
• Credibility and authority: Contributing to known sites builds your reputation and expertise in the field.
• Market research: Audience responses to your posts reveal interests and concerns for better targeting.

How to successfully contribute cannabis guest posts

Here’s how I do it:

1. Research: Look for blogs and websites that your target audience already visits.  Check to see if they fit with your brand and your skills.
2. Think about your pitch:  Make a personalized and well-researched pitch that explains the topic, why it’s important, and what your guest post will add to the conversation.
3. Write an article that provides real value: Share your best ideas, facts, and experiences — something you’d be proud to show off.
4. Follow the rules: Follow the guidelines for guest posting provided by the host website or blog.  This includes the number of words, the format, and any other special needs.
5. Get the audience involved: Be prepared to answer questions and engage with people who leave comments on your guest post.  This interaction can help you show that you know what you’re talking about and get to know the other person better.
6. Get the word out about your guest post:  Use your own channels to share your article.  Tell your audience about it.  This brings in visitors and helps the site where you published your work.

Conclusion

Look, marketing in the cannabis industry isn’t easy. You can’t use the same playbook as everyone else. But that’s also your opportunity.

While your competitors struggle with ad rejections, you can quietly build a rock-solid reputation as a trusted expert. It takes time and effort. But guest posting is a strategy that builds a real, lasting asset for your business.

Frequently Asked Questions

What should I check before submitting?

First, I check if the website’s style matches mine. I also make sure it follows local cannabis laws. Once my content is ready, I double-check their rules to ensure a perfect fit.

Where do I find sites that accept guest posts?

I use platforms like Collaborator.pro to find curated lists. A simple Google search for “cannabis write for us” or “cannabis guest post guidelines” also works wonders.

Is it risky to promote my guest post on social media?

Yes, it can be. I avoid promoting posts with direct sales language. I focus on the educational value of the article to minimize risk. It’s all about how you frame it.