In the digital marketing landscape, two primary strategies for increasing online visibility and driving traffic to websites stand out: Pay-Per-Click (PPC) advertising and Search Engine Optimization (SEO). While both PPC and SEO aim to improve a website’s ranking on search engine results pages (SERPs), they do so through fundamentally different approaches. In this article, we’ll explore the key distinctions in ranking when comparing PPC vs. SEO.
Continue reading “How is ranking different when comparing ppc vs seo”How is ranking different when comparing ppc vs seo
